Arizona Mutual Trading opens in Phoenix, Arizona
Takara USA, Inc. and Mutual Trading introduce the world’s first Junmai Sake made of organic rice.
Mutual Trading constructs a super-freezer, the first in the west coast
A commercial super-freezer completes construction in LA, to launch the Ultra-Low Temperature Seafood (ULTS) linep of scientifically advanced, "fresher than fresh" seafood.
Mutual Trading starts the Japanese craft beer category
Mutual Trading is the first in importing a Japanese craft beer, brewed by Echigo Brewery, the first microbeer brewery in Japan.
The showroom is rebranded to Japanese Culinary Center, reopening in Manhattan’s Midtown
Expanding services to better reach practicing chefs and culinary enthusiasts, the showroom is rebranded, becoming Japanese Culinary Center. The facility is now the MTC Kitchen showroom, located near the Grand Central Station.
Mutual Trading starts the Sake School of America
Sake School of America is launched to grow the Japanese alcoholic beverage category, to educate servers, and to support the business owners carrying Jizake. The School is associated with Sake Service Institute (SSI), Wine & Spirits Education Trust (WSET), Japan Sake Association (JSA), Society of Wine Educators, and brewery trade associations. To date, over 2,500 students have been certified on courses covering sake, shochu, and wine.
New York Mutual Trading launches an E-commerce site MTCKITCHEN.COM
New York Mutual Trading enters the new e-commerce business model, setting up online sales website to reach beyond the eastern region. The site features non-food items from Japanese knives, disposable chopsticks, to super freezers. Later food items were added to the line-up.
New York Mutual Trading moves to an expanded facility in Secaucus, NJ
With this fifth location move, New York Mutual Trading triples in space to 145,000 square feet.
Mutual Trading expands to South America with Super Nikkei in Lima, Peru
The operation is set up with a retail shop and wholesale businesses, and to serve as hub to nearby Latin country destinations.
Miyako Sushi and Washoku School is formed
Founded by Noritoshi Kanai, chairman of Mutual Trading, and Chef Katsuya Uechi, owner of the Katsu-Ya Group, the School aims to promote true Sushi and Washoku culinary art, as well as to safeguard the future growth of Sushi and Washoku culinary form.